The Illinois Society for Healthcare Marketing and Public Relations (ISHMPR) has awarded Memorial Hospital a 2025 Award of Merit on behalf of its Integrated Marketing Campaign for Memorial Medical Clinic Mobile.
“We are thrilled to be recognized for this award,” said Cynthia Stewart, Director of Marketing, Communications, & PR at Memorial Hospital. “Our team works tirelessly to ensure that Memorial Hospital’s message of hope and healing is delivered to our community and beyond.”
The award recognizes the multifaceted effort that went into promoting and publicizing Memorial Medical Clinic Mobile, which began operations in the fall of 2024. Fundraising efforts were led by Memorial Hospital Foundation. The Strengthening Minds, Building Futures campaign raised $56,000 to cover renovation costs and fully outfit the mobile clinic.
To create the unique design that covers Memorial Medical Clinic Mobile, Memorial Hospital’s Marketing Department worked closely with Memorial Hospital’s Behavioral Health Department and Holly Papa, an independent artist based out of Idaho.
“The design is meant to be a reflection of our community,” said Justina Lichner, Multimedia Specialist at Memorial Hospital. “In the design you’ll see the people we see every day doing the types of activities our area is known for, like fishing along the Mississippi, biking, walking, and spending quality time with friends and family while enjoying the beautiful nature that surrounds us here.”
The Award of Merit recognizes all other elements of the Marketing Campaign including press releases, webpages, ads, photography, and more. ISHMPR is a group of healthcare marketing and communications professionals dedicated to offering networking, recognition and educational opportunities for professionals in the fields of healthcare, public and community relations, marketing, and affiliated services.
To learn more about Memorial Medical Clinic Mobile, visit this page.
Pictured: (L to R) Cynthia Stewart, Lauren Ellison, & Justina Lichner from Memorial Hospital’s Marketing Department receiving a Pinnacle Award at the recent ISHMPR Conference in Geneva, Illinois.
